Dec 9, 2023 3:59:55 GMT -5
Finally, we offer you a short list of tips for managing and creating a company blog that brings appreciable results: – Always carefully analyze your target audience and create content that meets the interests of your niche. – Choose competent editors who know how to search for and develop content from an SEO perspective . – Maintain a regular publication to create loyalty and always keep the blog updated there is nothing worse than a blog with few or old articles inside.
Give Google time to position the articles and don't expect immediate results like " yesterday I published an article on how to fillet tapered fish, why am I not yet positioned for this search ?". Positioning work Country Email List takes time! – Don't confuse the company blog with the news section . They are 2 different things that respond to different needs and objectives: unlike the blog, the news area can host content on the storytelling of the brand and its activities even if not designed from an SEO perspective. The benefit of this type of update is more related to perceived quality than to Google ranking.
The presence of a precise architecture of internal links favored navigation of the site, facilitating the user's exploration path. The result? In the space of a year and a half, the client managed to position itself on Google for over 5000 keywords, of which 600 on the first page and over 200 among the first 3 positions (often in the much coveted "zero position"), increasing its organic traffic in exponentially from one year to the next. An even more remarkable result if we consider that the site had no history and that the competition in the same sector (household cleaning) had already been present online for some time. Excellent results were also recorded in terms of brand awareness: estimates of monthly search volumes for keywords linked to the brand name have in fact doubled in the space of a year.
Give Google time to position the articles and don't expect immediate results like " yesterday I published an article on how to fillet tapered fish, why am I not yet positioned for this search ?". Positioning work Country Email List takes time! – Don't confuse the company blog with the news section . They are 2 different things that respond to different needs and objectives: unlike the blog, the news area can host content on the storytelling of the brand and its activities even if not designed from an SEO perspective. The benefit of this type of update is more related to perceived quality than to Google ranking.
The presence of a precise architecture of internal links favored navigation of the site, facilitating the user's exploration path. The result? In the space of a year and a half, the client managed to position itself on Google for over 5000 keywords, of which 600 on the first page and over 200 among the first 3 positions (often in the much coveted "zero position"), increasing its organic traffic in exponentially from one year to the next. An even more remarkable result if we consider that the site had no history and that the competition in the same sector (household cleaning) had already been present online for some time. Excellent results were also recorded in terms of brand awareness: estimates of monthly search volumes for keywords linked to the brand name have in fact doubled in the space of a year.
